Growing Africa through agriculture, empowering people, creating sustainable wealth.
Jobindo Agriwealth Africa Group Ltd (JAAG) is committed to transforming African agriculture through quality farm inputs, innovative equipment, precision agriculture, practical training, and youth and women empowerment. Starting in Ndhiwa Sub-county of Kenya, we aspire to expand across Kenya and ultimately reach every corner of Africa, empowering farmers, creating wealth, and building a prosperous, food-secure continent.
Executive summary
Transforming agriculture into sustainable wealth
Jobindo Agriwealth Africa Group Ltd (JAAG) is committed to transforming African agriculture through quality farm inputs, innovative equipment, precision agriculture, practical training, and youth and women empowerment. Starting in Ndhiwa Sub-county of Kenya, we aspire to expand across Kenya and ultimately reach every corner of Africa, empowering farmers, creating wealth, and building a prosperous, food-secure continent.
We exist to ensure every farmer is sustainably wealthy through better agricultural practices. Across the agricultural value chain, we integrate quality inputs and equipment, agricultural and veterinary consultancy, farmer training, demonstration farms, agribusiness production, financial and agency services, and youth and women empowerment programmes.
Our long-term vision is to be a trusted agricultural partner for millions of farmers across Africa, contributing to food security, poverty reduction, employment creation, and rural economic development.
Mission
To transform African agriculture by connecting farmers with quality inputs, knowledge, technology, markets, and financial opportunities while creating sustainable businesses and livelihoods.
Vision
We are Africa's most trusted agricultural wealth creation partner, empowering farmers — especially youth and women — through innovative, sustainable, and profitable agricultural solutions.
What we stand for
Our values
- 01
Integrity
Providing genuine products, honest advice, and transparent business practices.
- 02
Innovation
Embracing modern farming technologies and efficient business models.
- 03
Empowerment
Creating opportunities for youth, women, and communities.
- 04
Sustainability
Promoting environmentally responsible agriculture.
- 05
Excellence
Delivering superior customer experience and solutions.
- 06
Partnership
Building strong relationships with suppliers, farmers, governments, financial institutions, and development partners.
How JAAG supports your farm
From the first question to the next harvest
Inputs work best with the right advice behind them. Every order can come with a conversation.
- 01
Consult
Tell us about your farm — by phone, WhatsApp, in store or with an on-farm visit. We ask about your crop or herd, your land and your goals.
- 02
Recommend
Our agronomists and livestock specialists recommend the right variety, feed, product or service — and the rate, timing and budget.
- 03
Supply / Deliver
Collect from our store or get certified, well-stored inputs delivered to your farm, cooperative or nearest collection point.
- 04
Support
Follow-up through the season: pest checks, feeding adjustments, training and help reading results so next season is better.
Leadership
The leadership behind JAAG
The team building practical, profitable agricultural opportunities for farmers across Africa.

Odhiambo Job
CEO & Founder — Jobindo Agriwealth Africa Group Limited
Veterinary practitioner, marketing strategist, farmer and agribusiness leader with over 15 years of experience across animal health, agriculture, sales, marketing, distribution, business development and enterprise management.
A veterinary practitioner and Bachelor of Business Management (Marketing), Job combines scientific knowledge, commercial expertise, and hands-on agricultural experience to develop practical solutions across the agricultural value chain.
As a practising farmer and agribusiness entrepreneur, he has hands-on experience in sugarcane, tomatoes, watermelon, onions, maize, poultry, dairy, and fruit farming. This journey has given him first-hand knowledge of farmers' opportunities and challenges — and shown him that well-managed agriculture can be a powerful pathway to sustainable wealth creation.
His career includes leadership and technical roles with Kenchic Limited, Greenland Farmcare Limited, Cosmos Limited, Osho Chemical Industries Limited, Josemo Distributors, and Migori Farmers Centre, spanning technical sales, marketing, general management, business development, and operations leadership.
As Founder and CEO, Job provides the strategic leadership behind JAAG's ambition to empower farmers, youth, women, and agricultural entrepreneurs to create wealth through agriculture. A veterinarian by training, a marketer by profession, a farmer by experience, and an entrepreneur by purpose, he leads JAAG with a vision of transforming agriculture into a powerful engine for wealth creation across Africa.

CPA Belinda Helmae Otieno
Director, Finance & Procurement
Finance executive, agricultural entrepreneur, and strategic leader who combines professional financial expertise with hands-on farming experience.
Belinda's roots are in agriculture. She learned early to see farming as both a livelihood and a route to lasting wealth, and has run it as a disciplined, profitable enterprise that has funded her children's education. That experience shapes her conviction that agriculture can drive economic empowerment across generations.
She holds a Bachelor of Commerce and is a Certified Public Accountant of Kenya (CPA-K), registered with ICPAK. Her career spans financial management, accounting, audit, institutional administration, internal controls, and compliance. She has served as a School Bursar, an Accountant in several organisations, and an Auditor with Crowe, building a strong foundation in financial governance, risk assessment, compliance, and accountability.
As Director, Finance & Procurement at Jobindo Agriwealth Africa Group Limited (JAAG), she leads the stewardship of the Group's financial resources, procurement systems, and internal controls. She champions integrity, cost efficiency, transparency, and accountability, building the financial and procurement frameworks that support sustainable growth and responsible investment.
Her particular strength is connecting the numbers behind an investment with the practical realities that decide whether an agricultural venture succeeds. A finance professional by training, an agricultural entrepreneur by experience, and a leader by purpose, Belinda brings financial discipline and commercial insight to JAAG's mission of turning agriculture into sustainable wealth.
Victor Otieno Ogembo
Project Coordinator — M&E & Data Analytics
Computer scientist, data analytics, and Monitoring & Evaluation professional with experience in project coordination, data management, performance tracking, and impact assessment.
Victor has contributed to the implementation of large-scale projects, bringing strong expertise in transforming data into actionable insights that support informed decision-making, accountability, and improved project performance.
At Jobindo Agriwealth Africa Group Limited, Victor leads project coordination, Monitoring & Evaluation, data analytics, and results measurement, ensuring that JAAG initiatives are effectively implemented, continuously monitored, and deliver measurable, sustainable impact.
He brings technology, data, and evidence together to turn agricultural initiatives into measurable results.
Collins Marwa
Head of Human Resources & Administration
Strategic Human Resources and Administration professional focused on building the people, systems, and organisational culture required for sustainable business growth.
At Jobindo Agriwealth Africa Group Limited, Collins provides leadership in talent acquisition, employee development, performance management, staff welfare, organisational policies, labour relations, and administrative systems. He ensures JAAG attracts, develops, and retains competent people who share the Group's vision and values.
With a strong understanding of Kenyan labour laws, employment practices, and statutory requirements, Collins supports sound and compliant employment practices. As JAAG expands into other regions and African markets, he will also develop an understanding of regional labour regulations and employment frameworks to enable responsible, compliant people-management systems across different jurisdictions.
His responsibilities include professional recruitment and onboarding procedures, job structures, employment policies, staff performance systems, training and development frameworks, disciplinary procedures, and organisational succession plans.
A people strategist, administrator, and compliance-focused professional, Collins builds a workplace culture founded on integrity, accountability, professionalism, teamwork, innovation, and performance — helping JAAG develop the human capital and organisational systems needed to become a sustainable African enterprise.
Gordon Stanley
Head of Customer Care & ICT
Customer-focused and technology-oriented professional responsible for strengthening customer experience, digital systems, and ICT operations at JAAG.
At JAAG, Gordon leads initiatives that ensure customers, farmers, stockists, and partners receive responsive, professional, and reliable service across the Group's operations. He oversees customer feedback, communication channels, service standards, and customer relationship systems, helping JAAG build lasting stakeholder relationships.
As Head of ICT, he supports the development and effective use of digital platforms, information systems, data management, and technology-driven solutions that enhance operational efficiency, communication, and decision-making.
Through customer excellence and smart technology, Gordon helps JAAG connect people, simplify processes, improve access to agricultural information and services, and remain responsive to the future of African agriculture.
Partner with JAAG — as a farmer, dealer, manufacturer or programme.
Get in touchNeed a price for bulk inputs or advice before you buy?
Send us your list or describe the problem you're seeing. Our team replies during business hours — usually within the hour on WhatsApp.
