Partners & stakeholders
Stronger farms take many hands. JAAG works with farmers, suppliers, government, development partners, researchers, financiers and buyers across Kenya and East Africa to deliver inputs, services and knowledge where they're needed.
Who we work with
Our stakeholders
Farmers & cooperatives
Smallholders, commercial farms, cooperatives, SACCOs and farmer groups are at the centre of everything we do — as customers and as partners in programmes.
- Group input supply and credit schemes
- Farmer field schools and training
- Collective marketing and aggregation
Manufacturers & suppliers
We distribute feeds, certified seed, crop protection, veterinary products, genetics and equipment from reputable, licensed manufacturers.
- Last-mile distribution and agro-dealer reach
- Demonstration plots and product launches
- Farmer feedback and field data
Government & public institutions
We work alongside national and county agriculture and livestock departments and regulatory bodies to extend services to farmers.
- Extension and AI service delivery
- Input distribution for public programmes
- Compliance with seed, pesticide and veterinary regulations
Development partners & NGOs
We design and deliver farmer programmes with development partners, foundations and NGOs focused on food security and livelihoods.
- Programme design and delivery
- Women and youth empowerment
- Monitoring, surveys and reporting
Research & academic institutions
We host trials and demonstration plots and help bring proven technologies from research into farmers' fields.
- On-farm trials and data collection
- Technology transfer to farmers
- Student attachments and internships
Financial institutions & insurers
We partner with banks, SACCOs, microfinance institutions and insurers to help farmers afford inputs and manage risk.
- Input credit and check-off schemes
- Agronomy support that de-risks lending
- Links to crop and livestock insurance
Buyers, processors & off-takers
We connect farmers to reliable markets and help buyers secure consistent supply of the quality they need.
- Contract farming arrangements
- Aggregation and quality control
- Market information and forecasting
Industry associations & networks
We take part in agricultural industry associations, agro-dealer networks and platforms that raise standards across the sector.
- Agro-dealer training and standards
- Sharing field insights with industry
- Joint farmer awareness campaigns
Communities & local leaders
Local leaders, chiefs, faith groups and community organisations help us reach farmers and build trust on the ground.
- Farmer mobilisation for trainings
- Community field days
- Feedback on local needs
Our partners
- Feed manufacturer partnerAnimal nutrition
- Certified seed partnerSeed
- Crop protection partnerAgrochemicals
- Animal health partnerVeterinary
- Farmer cooperative networkProducer groups
- County agriculture programmePublic sector
Partner names and logos will be listed here once agreements are confirmed.
Partner with JAAG
Ways to work together
Tell us what you're trying to achieve — reach more farmers, launch a product, deliver a programme or secure supply — and we'll propose a practical way to do it together.
Start a conversation- 1
Distribution partnership
Put your products in front of farmers through our stores, agro-dealer network and field teams.
- 2
Programme partnership
Co-design and fund farmer programmes that we deliver and report on.
- 3
Research & demonstration
Trials, demo plots and field days that generate credible local evidence.
- 4
Market & finance partnership
Off-take, input credit and insurance arrangements that reduce risk for everyone.
Let's grow stronger farms together.
Manufacturers, cooperatives, counties, NGOs, researchers and financiers — reach out to explore a partnership.