Company profile
Jobindo Agriwealth Africa Group Limited
Jobindo Agriwealth Africa Group Ltd (JAAG) is committed to transforming African agriculture through quality farm inputs, innovative equipment, precision agriculture, practical training, and youth and women empowerment. Starting in Ndhiwa Sub-county of Kenya, we aspire to expand across Kenya and ultimately reach every corner of Africa, empowering farmers, creating wealth, and building a prosperous, food-secure continent.
At a glance
Growing Africa. Empowering People. Creating Wealth.
- Registered name
- Jobindo Agriwealth Africa Group Limited
- Brand
- JAAG
- Licence number
- 25030
- Head office
- Ndhiwa Town, Kenya
- Sector
- Agriculture — farm inputs, agricultural services and farmer programmes
- Growth ambition
- Starting in Ndhiwa Sub-county, Kenya; expanding across Kenya and ultimately every corner of Africa
- Customers
- Smallholder and commercial farmers, cooperatives, agro-dealers, institutions and programmes
- Founded
- 2026
Mission
To transform African agriculture by connecting farmers with quality inputs, knowledge, technology, markets, and financial opportunities while creating sustainable businesses and livelihoods.
Vision
We are Africa's most trusted agricultural wealth creation partner, empowering farmers — especially youth and women — through innovative, sustainable, and profitable agricultural solutions.
What we do
Business lines
Farm inputs & products
- Animal feeds
Dairy feeds · Fish feeds · Pets & dog food · Pig feeds · Poultry feeds · Rabbit feeds
- Certified seeds
Bean seeds · Maize seeds · Other seeds · Sunflower seeds · Vegetable seeds
- Crop protection
Adjuvants · Fungicides · Herbicides · Insecticides
- Animal health & breeding
AI semen · Veterinary
- Equipment & tools
Dairy equipment · Farm tools · Poultry equipment
Agricultural services
Programmes
- JAAG Hope Farms Initiative
- JAAG Bodaboda Ambassadorial Initiative
- JAAG Guardian Adopt-a-Child Initiative
- JAAG Women and Youth Empowerment Initiative
- JAAG Schools Agriculture and Innovation Initiative
- JAAG Farmer Capital and Growth Initiative
- JAAG Harvest-to-Market Initiative
- JAAG Youth Agri-Entrepreneurship and Apprenticeship Programme
- JAAG Climate-Smart Farming and Water Resilience Initiative
- JAAG Farm Waste-to-Wealth Initiative
Quality & compliance
Responsible, regulated supply
Certified seed
Sealed, certified seed from registered seed companies, in line with Kenya's seed certification requirements.
Registered crop protection
Only products registered for use in Kenya, sold with label guidance and safety advice.
Veterinary products & genetics
Prescription medicines and semen supplied responsibly, with cold-chain handling for vaccines and liquid-nitrogen storage for semen.
Traceable feeds & equipment
Feeds and equipment from reputable manufacturers, stored to label conditions.
Core values
- 01
Integrity
Providing genuine products, honest advice, and transparent business practices.
- 02
Innovation
Embracing modern farming technologies and efficient business models.
- 03
Empowerment
Creating opportunities for youth, women, and communities.
- 04
Sustainability
Promoting environmentally responsible agriculture.
- 05
Excellence
Delivering superior customer experience and solutions.
- 06
Partnership
Building strong relationships with suppliers, farmers, governments, financial institutions, and development partners.
Leadership
Odhiambo Job
CEO & Founder — Jobindo Agriwealth Africa Group Limited
Veterinary practitioner, marketing strategist, farmer and agribusiness leader with over 15 years of experience across animal health, agriculture, sales, marketing, distribution, business development and enterprise management.
CPA Belinda Helmae Otieno
Director, Finance & Procurement
Finance executive, agricultural entrepreneur, and strategic leader who combines professional financial expertise with hands-on farming experience.
Victor Otieno Ogembo
Project Coordinator — M&E & Data Analytics
Computer scientist, data analytics, and Monitoring & Evaluation professional with experience in project coordination, data management, performance tracking, and impact assessment.
Collins Marwa
Head of Human Resources & Administration
Strategic Human Resources and Administration professional focused on building the people, systems, and organisational culture required for sustainable business growth.
Gordon Stanley
Head of Customer Care & ICT
Customer-focused and technology-oriented professional responsible for strengthening customer experience, digital systems, and ICT operations at JAAG.
Work with JAAG
Suppliers, cooperatives, programmes and buyers — request our full company profile or start a partnership conversation.